The Knowledge Corner

(Minus the Dust)

Our blog serves up digital insights, marketing trends and educational stories designed to fuel your next big move.
The Knowledge Corner
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The Google Update Affecting Business Websites Right Now

With its ease of use, convenience and pocket-size mobility it is no wonder that cell phones have taken the world and South Africa by storm. The number of mobile internet users is growing continuously, and businesses need to adapt to becoming mobile friendly or they’ll be left behind. Mobile First Indexing Before we delve into […]

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Why Pinterest is Important for Digital Marketing

What is Pinterest? So, first things first, what is Pinterest? Chances are, if you have never used it, you think it is just where your girlfriend gets ideas for her nails, I mean she does, but it’s much more than that. It is a place where you “pin” things that “interest” you. Pinterest is a […]

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What is a Test Link from a Web Development Agency?

Every business in the digital age needs a website, or will inevitably be left behind by failing to remain relevant in an evolving market. Professional website development companies make use of Test Links in order to provide quality assurance for the client before a website goes live. What is Web Testing from a Web Development […]

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Google Ads: Using a Digital Marketing Agency for PPC

Managing your own Google Ads account can be a great way to promote your business and increase brand visibility. However, with all the complexities of running a successful PPC campaign, you can miss a few important details or get overwhelmed by the amount of work required. This is where professional Google Ads services provided by […]

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How Does Local SEO Work?

Local SEO is one of the many branches of SEO services that focus on optimising websites for location-based searches. In other words, it helps businesses to be more visible in local search results when people are looking for products or services in their area. To understand how local SEO works, dive into this article. It […]

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The Benefits of Having Your Website Built By a Professional Website Development Agency

Website development services from a professional website development agency are beneficial to businesses, both large and small. If you have yet to join the digital revolution by making your business’ presence known online, Starbright can help you do so. How will this change your business? Read on to find out. Website Development Services Increase Leads […]

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Kick-Start the Optimisation of Your Website with Local SEO for Pretoria

This article’s headline, “Kick-Start the Optimisation of Your Website with Local SEO for Pretoria” is a prime example of local SEO in practice. After reading this article, you will be able to spot how we used a local SEO strategy and you will hopefully understand why you should be using local SEO to optimise your […]

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Starbright illustration of Google Ads Adam on a tablet screen, part of the #MyBusinessLoveStory campaign highlighting digital marketing services.

Why a Date with Google Ads Adam is Exactly What Your Business Needs

Google Ads Adam is the second of our rollout of eligible business partners for your company. The first was SEO Sophia who is the perfect match for anyone looking to get on top of the Google Ranks. Google Ads Adam is also all about being on top, but goes about it differently and gets there […]

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Why Partner Your Business with Expert SEO Services

Expert SEO services are your reliable partner when it comes to boosting your online presence and driving traffic to your website. With an ever-increasing number of businesses competing for attention worldwide, your SEO strategy needs every help it can get. Apart from just boosting your online presence and driving traffic to your website, an SEO […]

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How Can a Website Copywriter Boost my Digital Marketing?

Modern digital marketing services focus on providing companies with content designed to engage readers, promote products and services, and convert leads into sales. Professional copywriting will ensure that your website is optimised for engagement and conversion. It will also assist your other digital marketing efforts such as your posts on social media and your online […]

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