The Knowledge Corner

(Minus the Dust)

Our blog serves up digital insights, marketing trends and educational stories designed to fuel your next big move.
The Knowledge Corner
how web design impacts content marketing

How Web Design Impacts Content Marketing (And Gets Results)

How Web Design Impacts Content Marketing Have you ever landed on a website and instantly clicked away because it looked outdated or was frustrating to navigate? Most visitors form an impression of a website within 0.05 seconds. That snap judgment shapes user experience and directly drives how people interact with your content marketing. Think about […]

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ChatGPT, LLM SEO

LLM SEO: What It Is and How to Get AI Traffic in 2025

Search has changed. The days of optimising purely for Google’s ten blue links are ending, and a new era of AI-powered search is beginning. If you’re a business owner who’s spent years mastering traditional SEO, you might be wondering what this means for your website’s traffic. The answer is both challenging and exciting: whilst Google […]

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google indexing instagram content

Google Indexing Instagram Content: What Does This Mean?

Big changes are on the horizon for the Instagram and Google partnership. Starting from 10 July 2025, Instagram’s content will become indexable by Google, opening up a world of possibilities. But it also raises questions about privacy, visibility, and what this means for businesses and creators. This article unpacks everything you need to know and […]

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Google workspace pricing south africa

Google Workspace Pricing South Africa

Looking for an easy way to keep your team connected and working smoothly? Say hello to Google Workspace (GSuite)! You might remember it as GSuite, but it’s had a makeover and now packs even more punch. Google Workspace combines all the tools your business needs into one simple, user-friendly platform. From Gmail and Google Drive […]

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Google Ads for e-commerce

Google Ads for E-Commerce | Yes or No?

Are you struggling to drive traffic and sales to your online store? With over 24 million e-commerce sites worldwide, standing out can feel impossible. But here’s a statistic that might surprise you: Google Ads are responsible for as much as 18% of all e-commerce revenue. That’s a big slice of the pie! Google Ads might […]

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e-commerce social media marketing

E-commerce Social Media Marketing | How-To Guide

Social media has come a long way from its early days of just connecting friends and family. Now, platforms like Instagram, Facebook, and TikTok are thriving marketplaces where thousands of businesses sell products and services daily. The rise of e-commerce social media marketing has transformed the way businesses reach customers, combining brand visibility with direct […]

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A retail trolley figure and a person on a laptop.

E-commerce Digital Marketing | Your Guide from a Trusted Agency

Running an e-commerce business is exciting, isn’t it? You’re in the retail industry but without the hassle of running an in-person store. It allows you to reach a wider audience and sell your products or services 24/7, all from the comfort of your own home. But with so many other businesses also taking advantage of […]

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google ads for lawyers

Google Ads for Lawyers | Your Ultimate Guide to Success

Struggling to stand out in a sea of law firms? You’re not alone. Most lawyers know the frustration of trying to reach the right clients at the right time, only to fall short. But here’s the good news: Google Ads for lawyers can change the game. This isn’t your average advertising tool. With PPC, you’re […]

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Two lawyers sitting in front of a laptop.

SEO For Lawyers | Everything You Need To Know

If you’re a lawyer or run a law firm, you’ve probably heard people mention SEO, but what does it actually mean for your practice? At its core, SEO for lawyers is all about making your law firm visible to potential clients searching for legal services online. But here’s the thing. SEO isn’t just about showing […]

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studio photography

What Is Studio Photography?

Stunning visuals can make a big difference. Picture this: you’re trying to build your brand and show off your products, but the photos you have are low-quality or taken in bad lighting. That’s just not going to cut it. High-quality imagery is a must and this is where studio photography steps in and steals the […]

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