Every social media marketing team needs a set of tools to make life just a little bit easier. With lists and lists of information, client meetings, deadlines, and content creation, the right social media tools can be a game changer. Read this article to know which social media tools you shouldn't miss out on.
Canva
Canva is one of the most trending and popular tools right now. Graphic designers and social media marketers alike are all using this tool. Canva is essentially a design platform that allows users to create stunning, professional-looking graphics without any prior knowledge of graphic design.
With Canva, you can create eye-catching social media posts, infographics, logos, and even physical marketing materials. The best part? It's completely free to use! Of course, there are paid options for more advanced features, but the basic version is more than enough for most social media marketers.
Toggl Track
Toggl Track, as the name suggests, is a tracking tool that marketers use to track their time during the day. It's a simple but powerful tool that helps you stay on top of your tasks and manage your time efficiently. With Toggl Track, you can see how much time you spend on each task or project, allowing you to prioritise and improve your productivity.
Hootsuite
If managing multiple social media accounts is part of your job, then Hootsuite is the perfect tool for you. Hootsuite is a social media management platform that allows you to schedule and publish posts on various platforms such as Facebook, Twitter, Instagram, LinkedIn, and more. You can also monitor your accounts' performance and engage with your audience all in one place.
BuzzSumo
Do you struggle with coming up with new ideas for content? Well, look no further than BuzzSumo. This tool allows you to search for the most popular and shared content on social media platforms based on keywords or topics. It also provides insights into your competitors' strategies, so you can use this to your advantage!
Facebook Insights
Facebook Insights is available to anyone with access to a Facebook business page. The page insights allow you to learn more about your audience and the performance of your posts. You can see which posts perform the best, what type of content your audience engages with the most, and detailed demographic information about your followers.
Grammarly
The content you post needs to be error-free, especially when it comes to social media. This is where Grammarly can help. Grammarly is a tool that checks your spelling and grammar errors as you type. It also offers suggestions for improving the clarity, tone, and style of your writing.
Kontentino
Very similar to Hootsuite, Kontentino is a social media management tool that allows you to collaborate with your team and schedule posts for multiple accounts. One unique feature of Kontentino is the approval workflow process, which allows you to get feedback and approval from your team and clients before publishing any content.
Make Your Life Easier Today
There you have it! These are some of the best social media tools you should start using to make your life easier! If you want social media training or social media marketing services in Pretoria, contact us at Starbright today. We can help you no matter what stage your business is at or which social media tools you want to use.