Why you might be losing followers on your company social media accounts

There is no worse feeling than logging into any social account and finding that you have lost followers…  And that your engagement has dropped too. Why would this be happening? What have you done wrong?Here are a few reasons why people may be choosing to “opt out” as your Facebook follower.They don’t like your content.This is pretty straight forward – if they don’t like what you have to say they will stop listening.So why wouldn’t they like your content?

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How To Create #Instagram Posts That Promote Your Business.

There are still people that believe that Instagram is only for teenagers who like to post selfies and pictures of their shoes and food. Are you one of these people? I would like to invite you to step into “the now” with me, please. Here are 6 reasons why your business NEEDS to be on Instagram (given to us by MYDOMAINE).

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Eugene vs Steve: What Social Media Managers Can Learn From These Two Campaigns.

Creating a fictitious character to enhance your brand, carry your message and provide your audience with something or someone they can relate to is an exciting and creative way to get your message across. But what happens when we lose sight of how people view our brand or company? This was exactly what happened to First National Bank. How does a company change their positive marketing approach from “How can we help you” to “Don’t be a Steve” or “does [Beep] Bank offer you all of this?” I believe that these campaigns will do more harm than good in the long-term.

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