Why You Need A SEO Audit

When you see the word ‘audit’ it’s natural to think of combing through your financials to evaluate them. SEO (Search Engine Optimisation) audits operate in a similar fashion; analysing your website to see how well it has been optimised for search engines. 3 Key Benefits of SEO Audits Understanding What Needs to Improve The best way to improve is to find the problems and deal with them one by one. These problems could be:

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How to Exploit the Principles of Influencer Marketing

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To clarify, influencer marketing is when a brand partners with a social media influencer – someone with a large social media following – to promote the products and services offered by that brand; these influencers are essentially celebrity endorsers but the marketing message is employed with a bit more tact, authenticity and finesse, and these campaigns are the fruits of particularly opportunistic marketers.

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Quality Copywriting Services: Make or Break your Website

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A website without quality content is like a Facebook profile without a profile picture: it looks incomplete and is undeniably off-putting. Making your audience feel confused or guarded is not a good start. You want your website to stand out and give the audience the information they need while staying true to your brand voice.

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