How to Promote Your Business on Instagram

Whether Instagram is important for business to consumer industries is a moot point. With over a billion monthly active users, the real question is, how do you promote your business on Instagram? But, first, let us recap why businesses should be active on Instagram.

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Digital Marketing: The Light at the End of the COVID-19 Tunnel

COVID-19 has caused waves across the globe, and it seems that the effects are continuing to force changes to be made and mindsets to shift. Although this pandemic has created multiple challenges, humans are adaptable and will find ways to get around setbacks, and somehow emerge stronger – we always do. The important thing is to stick together (even while we’re apart) and find ways to stay focused, functioning and, most of all, optimistic.

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Why Pinterest is Important for Digital Marketing

social media training

What is Pinterest? So, first things first, what is Pinterest? Chances are, if you have never used it, you think it is just where your girlfriend gets ideas for her nails, I mean she does, but it’s much more than that. It is a place where you “pin” things that “interest” you. Pinterest is a free online, visually focused search engine and social platform. It works on the concept of a pin board for pictures and has evolved to become one of the most influential interactive image-based search share and shopping apps and websites in the world.

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