How to create successful content on LinkedIn

When it comes to using social media and networking successfully, each platform has its own style, or voice if you want to call it that. LinkedIn, in particular has a powerful way of growing your audience and ultimately, your business – if used correctly. Fortunately, sharing and creating content for LinkedIn is now possible, however, there are certain set rules to apply or tips to follow if you want to be successful:

Why you might be losing followers on your company social media accounts

There is no worse feeling than logging into any social account and finding that you have lost followers…  And that your engagement has dropped too. Why would this be happening? What have you done wrong?

Here are a few reasons why people may be choosing to “opt out” as your Facebook follower.

They don’t like your content.

This is pretty straight forward – if they don’t like what you have to say they will stop listening.

So why wouldn’t they like your content?

Understanding your next Google AdWords Report

Understanding your next Google AdWords Report

This article doesn’t aim to explain all Google AdWords and report statistics, but it will help you understand what is going on in the next report your online marketer sends you. Most reports are sent, and should be sent, with a comparison of one period with another. A good measure is comparing one month to the next, but this will by no means paint the whole picture. With this in mind, let’s begin.


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