The Importance of PoPI Compliance

The Protection of Personal Information (PoPI) Act, signed into law in 2013, aims to protect personal information, falling into the broader Constitutional right to privacy. It enables businesses to regulate how information is organised, stored, secured and discarded. As a crucial component of businesses, the PoPI Act should be implemented to keep information safe.

Read more

Why you must keep Your Brand Consistent on Social media

Most businesses understand that having a strong social media presence plays an important role in the success of their marketing efforts, but some businesses are still having a hard-time leveraging social media platforms to build their brand. In order to achieve goals on social media, it is important for a business to maintain a consistent brand voice and presence because that is ultimately how the brand is perceived by your customers. Here are three easy ways that you can establish consistency across all digital platforms:

Read more

UX what? – An interview with Marli Ritter.

We’ve recently decided to start focusing usability improvements based on a proper User Experience (or best known as UX) audit. This audit was conducted by Marli Ritter, who I came to know many years back while we were working for the same company. Even though Marli was a Graphic Designer when we first met, she’s now a professional UX Architect in Cape Town, South Africa. WS: As a UX architect, how would you define UX?

Read more
  • 3 of 5