Why you might be losing followers on your company social media accounts

There is no worse feeling than logging into any social account and finding that you have lost followers…  And that your engagement has dropped too. Why would this be happening? What have you done wrong?Here are a few reasons why people may be choosing to “opt out” as your Facebook follower.They don’t like your content.This is pretty straight forward – if they don’t like what you have to say they will stop listening.So why wouldn’t they like your content?

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How To Keep Customers Happy Using Content Marketing

Customer-Centric Content StrategyContent marketing is a vital part of digital marketing.  These days, many marketers are failing to get content marketing right; this is because their focus is not on understanding the customer’s desires when creating their marketing strategies.

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Will Google’s Knowledge Graph Kill SEO?

By now it is public knowledge that most of Google’s profits come from Ads. It is pretty obvious that Google is trying to maximise their profits. Our latest discovery, thanks to a previous co-worker now living it up down under, will definitely have an impact on organic traffic.

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