This is What Makes Google Ads Valuable for your Small Business

google advertising through a web development and digital marketing company

If anyone has ever told you that Google Ads is best used for big businesses and organizations, you’ve heard wrong. The accurate and effective use of Google Ads for small businesses can certainly generate more traffic to your site, while sticking to a budget.

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You Need an SEO Audit, And Here’s Why

When you see the word ‘audit’ you think of combing through your financials to evaluate what’s really going on there. SEO (search engine optimisation) audits operate in a similar fashion, analysing your website to see how well it has been optimised for search engines. As the first step in any SEO services process, the following are the main benefits you stand to gain from with these audits:  

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Using Social Media to Build Your Brand

social media management company

There is more to social media than cat memes and selfies; it is also a powerful marketing tool. It may not bring in as many leads as Google Ads, but it does run hand in hand with SEO (Search Engine Optimisation) in creating a brand that is recognised and trusted.

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