Blog
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Using Social Media to Build Your Brand
There is more to social media than cat memes and selfies; it is also a powerful marketing tool.
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Answering the Burning Question: What Is CPC?
The question about what exactly Cost Per Click (CPC) is a prominent one today, and as you may well have experienced it has burnt the fingers of those Google Ads marketing agencies
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How to Exploit the Principles of Influencer Marketing
To clarify, influencer marketing is when a brand partners with a social media influencer – someone with a large social media following – to promote the products and services offered by that brand; these influencers are essentially celebrity endorsers but the marketing message is employed with a bit more tact, authenticity and finesse, and these campaigns are the fruits of particularly opportunistic marketers.
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Keep Tabs On Social Media Trends
Fellow social media management companies or businesses managing their own social media pages, listen up! Change is a guaranteed constant when it comes to social media and the only way you can truly optimise your marketing strategy is if you are always ready to adapt it.
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Google Advertising Agencies: More Than Just Advertising
You may find it odd to say that a Google advertising agency does more than just advertising, but it’s a fact that they do a lot more for your business than just advertising. Here’s a quick look at some of the ways in which our Google Ads marketing agents at Starbright help your business advertise better!
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SEO is Very Much Alive and Kicking
Ever since the first website that went live with a post claiming that “SEO (Search Engine Optimisation) is Dead” the idea has been revisited.
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