Learn “how to” Social Media

Social Media is one of those things that is usually a last priority in a larger businesses’ marketing strategy. or the only tactic in the marketing strategy of many smaller businesses. Often, social media is “dumped” on an unsuspecting employee with a casual “… you like Facebook right, Margaret? Will you just posts something on our company page from time to time?” Terrible idea!

While social media is “only social media”, is it also the place that people go to find out more about your company. Your social media pages have the following “secrets” to tell:

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Social Media tools you should not be missing out on

Conquering the world of social media marketing can be strenuous. You always have to be on the top of your game, as a social media manager– I can vouch for that! A typical day in the life of a social media manager consists of to-do lists, meeting with clients and more to-do lists. Therefore, in order for us to be productive (and stay sane), we need to make use of the tools at our disposal.

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4 Steps to improving your LinkedIn engagement

One of the things I get asked about the most during social media training and meetings is how to make the most out of LinkedIn –LinkedIn business pages specifically.

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